Farm Pride
The billboard with nothing to hide
Current labels and unregulated packaging have left customers apprehensive about where their eggs come really come from. To prove just how free-range our eggs are, we set up webcams and live-streamed our farm to Australia’s biggest outdoor supersites.
Agency: VMLY&R
AWARDS
Spikes Asia 2015
Silver - Outdoor, Adapted billboard and posters
Silver - Media, Use of outdoor
Finalist – PR, Practices and Specialisms
LIA Awards 2015
Finalist - Billboard - Foods