It’s happening on eBay

We needed to make eBay feel like a relevant choice for all things Holiday in 2018. So we did some digging and realized that because of its diverse sellers, eBay is an immediate reflection of what’s going on in the world and in culture. Everything that’s relevant, cool, interesting, current, and that you actually care about this holiday season is available on eBay – and you can buy it now.

Our idea- If it’s happening this season, it’s happening on eBay.

The campaign included TV, radio, digital and social and outdoor advertising as well as partnerships with various influencers.

Agency: 72andSunny